Avelo Airlines has just launched a new annual membership program, offering some perks in exchange for a fee. Maybe this is worth it if you fly Avelo frequently, but I can’t say that I’m terribly impressed, on the surface.
Details of the new Avelo PLUS membership program
Avelo PLUS is a brand new membership program that’s described as being designed to make travel more affordable and convenient. A membership costs $49 for the first year and $99 in subsequent years, and offers the following perks:
- Exclusive low fares, with member-only pricing on flights
- Special deals, with access to member-only promotions and discounts
- Free priority boarding
- A $50 Avelo Cash bonus on account renewal every year
- These benefits are for the member and up to nine others traveling on the same reservation
Here’s how Avelo CEO Andrew Levy describes the new Avelo PLUS program:
“Avelo’s new membership program, Avelo PLUS, gives our Customers even more opportunities to save and experience great Avelo perks. Our Customers have been asking for a program for loyal Customers, and we’re excited to offer Avelo PLUS and expand on our already affordable, convenient and reliable air service by providing even more value for travelers.”
I guess this is worth it if you fly Avelo frequently?
My first impression is that Avelo PLUS could make sense if you fly with the airline with some frequency, though I can’t say this program somehow makes me want to fly Avelo, or would do anything to convince me to fly with Avelo over a competitor.
Avelo isn’t the first airline to offer some sort of a membership program. Essentially I’d consider the program to cost $49 per year (after subtracting the $50 Avelo credit you get starting on your account renewal), and for that, you receive priority boarding, and access to lower fares and promotions.
So yeah, I’m sure if you take a few trips on the carrier each year, you’d probably at least break even on this membership. But this isn’t some slam dunk program that’s going to drive loyalty to the airline, in my opinion.
Bottom line
Avelo Airlines has launched a new membership program, named Avelo PLUS. It costs $49 for the first year, and $99 in subsequent years. For that, you receive a discount on flights, priority boarding, access to promotions, and a $50 Avelo voucher on renewal every year.
If you fly Avelo anyway, it could be worth it. But this doesn’t strike me as something that’s going to move the needle one way or another.
What do you make of the new Avelo PLUS program?
