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Virgin Australia rolls out first-ever retro livery celebrating Virgin Blue era

Virgin Australia has rolled out its first-ever retro livery, painting one of its newest Boeing 737-8 aircraft in the all-red colors that defined the airline’s early years as Virgin Blue.

The aircraft emerged from Boeing’s Seattle factory with a throwback design that recalls the 2000-2011 era, when the carrier operated under its original name before rebranding to Virgin Australia.

Named Lake Centenary, following the airline’s tradition of naming planes after bodies of water, the jet marks two milestones: it’s Virgin Australia’s 150th Boeing 737 since the airline launched in 2000, and the 100th 737 in its current fleet.

The aircraft, registered VH-8VI, is one of 12 737-8s the airline expects to receive this year. Four Embraer E190-E2 jets are also on the way for Virgin Australia Regional Airlines as part of a broader fleet renewal push.

“Virgin Australia is in the strongest position it has been in over the past 25 years, and we are using that momentum to keep investing in our future,” said CEO Dave Emerson. “The Boeing 737-8 is central to our fleet renewal and growth program, which is one of the most important investments we are making in the company.”

The B737-8 burns about 19% less fuel and produces 50% less noise than the older B737-800 it replaces. Emerson noted that a more efficient fleet helps the airline manage costs and remains its most effective tool for cutting emissions in the near term. He also pointed to improved reliability, saying Virgin Australia has consistently posted the lowest cancellation rate among major Australian carriers.

Virgin Blue began flying between Brisbane and Sydney in August 2000 with just two Boeing 737-400s. Last year, more than 21 million passengers flew with Virgin Australia, the highest figure in the airline’s history.

The retro-liveried aircraft is currently undergoing final preparations, including test flights, before being ferried to Brisbane in April 2026. It will then enter service on domestic and short-haul international routes.

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