Enjoy breakfast, upgrades, & more
Want to take advantage of Rosewood Elite benefits, including a space available room upgrade, complimentary breakfast, a hotel credit, and more? Contact Ford ([email protected]) for more details. His team may even be able to help if you already have a stay booked.
Rosewood is one of the fastest growing luxury hotel groups, and has an impressive portfolio of hotels. Rosewood is approaching 40 properties, with nearly two dozen more hotels in the pipeline. Rosewood properties are known for beautiful design, great dining outlets, and friendly service, and the brand is quickly becoming a global name.
While Rosewood doesn’t have a loyalty program, there is a way to get extra perks for Rosewood stays by booking through an eligible travel advisor. In this post, I’d like to talk about why it typically makes sense to book a Rosewood property in such a way, as travel advisors can add perks to your booking, all at no extra cost to you. Let’s take a look at the details of that.
How travel advisors can help with Rosewood bookings
Many people think that the concept of booking hotels through travel advisors is outdated. While that’s true for many types of hotel stays, that’s very much not the case when it comes to luxury hotels.
For luxury hotel brands like Rosewood, you’ll almost always get the best deal by booking through a luxury travel advisor, who can help add perks to your booking at no extra cost to you. There’s even a specific program available to select travel advisors that adds value at Rosewood properties.
How is this possible? Well, hotels spend a lot of money on marketing so that they can fill rooms at decent yields. One sales technique that hotels use is that they offer select trusted travel agents extra perks they can give their clients when staying at Rosewood properties. It’s a win-win-win, for Rosewood, the guest, and the travel advisor.
Rosewood Elite perks: free breakfast, upgrades, and more
Rosewood has a special program for select travel advisors, which allows them to give their guests extra benefits on Rosewood stays. This is similar to programs offered by other hotel groups, like Accor Preferred, Belmond Bellini Club, Four Seasons Preferred Partner, Hilton for Luxury, Hyatt Privé, Mandarin Oriental Fan Club, Marriott STARS, Oetker Collection Pearl Partner, Peninsula PenClub, and Shangri-La Luxury Circle.
The program is called Rosewood Elite, and for booking through a Rosewood Elite travel advisor, you get the following benefits:
- Daily breakfast for up to two people per bedroom
- Complimentary room upgrade upon arrival (based on availability)
- A welcome amenity and note
- Additional property specific elite enhanced amenities, which vary by property; these can include a $100 credit per stay, though you’ll want to check with a Rosewood Elite travel advisor to determine the property specific amenity available for your stay
These benefits are only available when booking published rates and featured Elite Exclusive Offers. This includes many of the rates available directly through Rosewood, including a fourth night free offer, for example. A few important things to note:
- Upgrades and VIP treatment are prioritized for Rosewood Elite guests over those booking through other programs, like Amex Fine Hotels + Resorts® or Virtuoso, so you’re almost always best off booking through a Rosewood travel agent
- What sets Rosewood Elite apart from booking through other programs is that the perks are combinable with other promotional rates offered directly by Rosewood, allowing you to really maximize value.
- A good Rosewood travel advisor can help you compare rates through these various programs
Ford and his team have access to Rosewood Elite perks, and can be reached at [email protected]. They don’t charge any service fees for Rosewood reservations, with a certain minimum. In some cases they might even be able to help with existing Rosewood bookings that don’t have these benefits added.
Why Rosewood hotels are worth considering
For those of you not familiar with Rosewood, the brand currently has around three dozen luxury properties. Rosewood was founded in 1979, though the brand has been growing at a much faster rate in recent years, especially since being acquired by a Hong Kong-based firm in 2011.
I’d say Rosewood is probably most comparable to Four Seasons in terms of quality. What I love about Rosewood is the huge variety of locations. Rosewood has some phenomenal city hotels (like in London and Hong Kong), while it also has some of the top resorts in vacation destinations (like in Courchevel, Los Cabos, etc.).
Just to give a few examples, the Rosewood Hong Kong is regarded as one of Hong Kong’s top hotels, while the Rosewood Mayakoba and Las Ventanas al Paraíso are regarded as two of Mexico’s best resorts. In particular, the company’s properties in Asia are known for being next level, given that they’re largely also owned directly by Rosewood (rather than there just being management contracts). Some of them also have the awesome Manor Club concept.
Rosewood Elite travel advisor booking FAQs
While the above hopefully covers the basics of Rosewood Elite, let me answer some FAQs regarding the program, in no particular order.
What hotels belong to Rosewood Elite?
Currently all Rosewood properties across the globe belong to Rosewood Elite, as they’re all bookable through the program. This is the most reliable way to get extra perks at Rosewood properties.
What rates are eligible for Rosewood Elite perks?
Rosewood Elite perks can generally be combined with any rate bookable directly with Rosewood, including advance purchase rates, best available rates, etc. This is an advantage of Rosewood Elite over other programs, as the perks are combinable with more types of rates.
Is there a minimum stay requirement for Rosewood Elite bookings?
No, you can take advantage of Rosewood Elite benefits even on a one-night stay, so there’s no minimum stay required.
Can you book Rosewood Elite rates without a travel agent?
In order to book a Rosewood Elite reservation, you have to go through a travel advisor affiliated with the program. There is one way that travelers can book these rates directly, though it still (sort of) uses a travel advisor.
Specifically, the TravelWits portal lets you book Rosewood Elite rates directly. You’re still booking through a specific travel advisor’s platform, but it’s great to be able to compare rates. These portals do have to be password protected, so if you’d like to use Ford Beckett Travel’s portal, you need to email [email protected] to request the password.
For example, this lets you see how you can apply Rosewood Elite benefits to a promotional, non-refundable rate…
How do you pay for Rosewood Elite reservations?
When you reserve a Rosewood Elite booking, you’ll still pay the hotel directly, so it’s no different than if booking direct. A travel advisor simply has to assist you with making the reservation, and then the hotel handles the stay.
Bottom line
Rosewood has some gorgeous hotels, and the brand’s portfolio keeps growing. From well-regarded resorts, to cutting-edge city hotels, Rosewood is in many cases setting a new standard for luxury.
The best way to book a Rosewood hotel stay is through a travel advisor affiliated with the Rosewood Elite program. While Rosewood doesn’t have a loyalty program, you can get perks that rival typical elite benefits by booking through a Rosewood Elite travel advisor. This will get you free breakfast, a room upgrade subject to availability, and some additional perks.
In many cases travel advisors won’t charge any sort of service fees (that’s because they get a commission from hotels, even though you’re paying the same rate you would directly), and that’s why booking luxury hotels through a travel advisor is a no-brainer.
If you’ve stayed at a Rosewood hotel before, what was your experience like?